What Could Go Wrong? – When a Bank Is Freewheeling

Just before the Great Recession, an ambitious entrepreneur in his early twenties was looking for a business opportunity. Hans Sorensen had moved with his parents from Scandinavia to a large midwestern city three years earlier. His business experience consisted of attending a franchise fair soon after he came to town. There he found a new type of ice cream with seemingly exceptional potential. With money from his parents, he bought a franchise and opened two stores in the city. His grea…